Day 22: Women's Entrepreneur Day

The D-day had arrived. We were all slightly wired today as there were many elements to this event that is different from the NGO - for eg the external speakers, the themes for each section & content - which kept all who were involved in organizing this day a little on the edge (including me).

We got to Kofi Annan Centre for Excellence by 7:00 am and by 9:00 the registration desk, Google Product Demo pods, Google logo & branding in the main hall etc were all up. We're quite efficient at team work!

A total of 150 women entrepreneurs showed up for the event.Our theme was the event were the four Es for entrepreneurs: Explore your opportunity, Expand your network, Excite your customers  and Enhance your business through online tools. The plan was to cover relevant Google's tools during these

A successful Ghanian woman entrepreneur, Dr. Adai Yamoah kicked off the event by sharing her personal story & what made her business succeed. She displayed the website she'd created using Google Storebuilder and how that's helping customer locate her business online. This got everybody in the room excited about storebuilder & couldn't wait to create website for their own businesses.

The day went on quite smooth without any hiccups and it was exciting to watch the women asking very relevant questions about their businesses & how Google's products would suit their operations. Lunch conversations between Googlers & the participants re-instated our belief that they were truly learning from this session & were excited about all they had heard about. That's when I fully realized how the full suit of Google's products could completely transform the way a business is run. It was truly amazing.

Towards the end, we were repeatedly asked when the next event would be or how they could get their friends to enrol for such an event next - proving that this had made it's impact. Googlers in Ghana would take this forward to meet their mission of reaching out to 1000s of women in Ghana.

Post the event, we were all ready for a night out to celebrate our success and that's exactly what we did. Stayed at Rhapsody's, Accra Mall until very late.